Ilene Semiatin, President
Ilene has been achieving results for clients in the technology, biotech, scientific, medical, industrial, imaging, nonprofit, travel and other arenas for more than two decades. Ilene has an extensive record of transforming product launches and marketing efforts into exciting, effective programs that change a company’s future. Before founding Edge, Ilene was president of Roundhouse Public Relations Inc. and, earlier, a group manager at Manning, Selvage & Lee. Among her achievements are Guiding Eyes for the Blind’s Public Relations Society of America’s (PRSA) Big Apple Award, a Weight Watchers PRSA Silver Anvil Award, the successful launch of Easy Spirit shoes, and Dawn Dishwashing Liquid’s renowned response to the Valdez oil spill in Alaska. Ilene has worked in media (National Public Radio), nonprofit and government (U.S. Army Electronics Command). She is a frequent speaker and trainer. She attended Swarthmore College and earned her B.S. summa cum laude from Boston University.